INDIAN E-COMMERCE INDUSTRY
INDIAN E-COMMERCE INDUSTRY E-commerce has transformed the way business is done in India. The Indian E-commerce market is expected to grow to US$ 111.40 billion by 2025 from US$ 46.2 billion as of 2020. Much of the growth for the industry has been triggered by an increase in internet and smartphone penetration. As of September 2020, the number of internet connections in India significantly increased to 784.6 million, driven by the ‘Digital India’ programme. Out of the total internet connections, 61% connections were in urban areas, of which 97% connections were wireless. The Indian online grocery market is estimat